The Architecture of Creative exhibit

Exhibit Branding

2 Popup Banners

16 Page Catalog

Website Homepage

ID Lanyard

Adobe Illustrator

Adobe InDesign

Typography 4

Client

Deliverables

Platform

This project explores the intersection of graphic design and architecture. To complement both disciplines, I incorporated a strong foundation of geometric grids and elements, along with visually engaging typography, a bright color palette, and dynamic geometric graphics.

Many contemporary designs—both in graphic design and architecture—lean toward black-and-white, minimal, and clean aesthetics. While acknowledging these traditional elements, I wanted to move beyond them and create something more expressive. My goal is for viewers to feel excited about the future of design.

research

Moodboard

Geometric shapes, bright colors, and visualizing interesting branding and layouts.

process

Sketches

Preliminary wordmark explorations

final system

Visual Assets

deliverables

Catalog spreads

back cover + cover spread

inside cover + page 1

interview; page 2-5

Barbara Stauffacher Soloman Feature: page 7-8

Armin Hofmann Feature: page 9-10

typographic spread: page 11-12

inside back cover + page 13

mockup

popups

Flat Website Layout

A collapsible layout format that includes a drop-down make the website layout more interactive and visually interesting.

Lanyard